Let’s find out your authority BRAND ARCHETYPE
Ready to leverage your unique superpower to attract soul-aligned clients, rise to the top as the authority figure in your industry, and actually ENJOY the work you’ve been called to do?
You’re gonna love this!
Au·thor·i·ty
Person or organization having power or control in a particular sphere
Societal norms have skewed the term “authority”-- at least when it comes to women. Often we associate female “authorities” with words like “bossy, bitchy, cold, intimidating.”
Time to rewrite that narrative.
Truly, embodying an authority brand means that you become iconic in your industry for the thing you do and the way you serve your people…
You’ve got something no one else does. And it’s time to embrace that.
Being an authority brand means:
You stand in your power - knowing with confidence that you bring something juicy and meaningful to the table.
You show up ready to make an impact for your life and the lives of others. You embody authority on and offline.
You stand behind your beliefs and values, allowing your vision and who you are at your core to drive you.
You are innovative - you take foundational principles and implement them in your own way OR you do something against the status quo. You don’t accept the idea that something has to be done a certain way because it’s always been that way.
You take responsibility and ownership for your actions.
You accept that you are not meant to serve everyone and your repel factor is cherished.
You take calculated risks. You execute even if it’s not perfect, and you strive for mastery in your craft so that you can serve your people at the highest capacity and become a thought-leader in your space.